How Bill Kasko Turned a Lexus Warranty Into a 5-Year Industry Disruptor (And What He Predicts Next)
Published on: May 28, 2025
In this episode of The Growth Switch, we sit down with Bill Kasko, CEO of Frontline Source Group and a true innovator in the staffing industry. With over 25 years of experience, Bill has seen it all, from economic downturns, the talent pipeline collapse, the rise of AI… and yet his company remains one of the most trusted names in executive search and staffing.
💡 What if your hiring strategy was built on trust instead of transactions?
Bill shares how a simple car warranty inspired him to create the unheard-of 5-year placement guarantee that’s still sending shockwaves through the industry today.
We explore:
Why your talent pipeline is drying up (and how to fix it)
How Frontline Source Group lands clients without a single cold sales call
Why trust, not technology, will be the ultimate business advantage in the next decade
How AI is transforming staffing and why it will never replace great hires
